FOUNDER

Shimona Agrawal, a NIFT graduate with a deep love for fashion, leads her label with a mission to empower women. Her designs go beyond trends, crafting pieces that make women feel confident, stylish, and unstoppable.

About the Label
Based in Banaras, SHIMONA AGRAWAL is a women’s ready-to-wear label known for its innovative use of Indian textiles. We create contemporary silhouettes in luxurious silk, blending tradition with a modern edge. While deeply rooted in Banaras, the label explores textiles from around the world, breaking free from traditional constraints to offer something truly unique.

Advocating for slow fashion, SHIMONA AGRAWAL inspires the modern generation to celebrate craftsmanship and embrace conscious choices. Our message, “You have the power to wear the change,” reflects our philosophy—fashion as a form of expression and empowerment.

SHIMONA AGRAWAL isn’t just about clothing; it’s a movement. It’s a reminder that every choice we make, from the textiles we wear to the stories we tell, has the power to shape the world. Through brilliant colors, exciting textures, and dynamic energy, our garments transform not just how you look, but how you feel.